Business Model Innovation

the story behind Walmart & 44 Farms, an unlikely partnership

Hear the story of Walmart & 44 Farms supply chain partnership directly from the mastermind producer that helped a Walmart CEO map out a path to solve the chronic issues in the retail giant’s most vexing supply chain by reimagining how beef could create higher value from producer to consumer.

You’ve probably read about Walmart and 44 Farms teaming up to create a coordinated beef supply chain but in this Future of Ag podcast episode, you’ll hear the whole story directly from the horse’s mouth. Or rather, the mastermind producer that helped a Walmart CEO map out a path to solve the chronic issues in the retail giant’s most vexing supply chain by reimagining how beef could create higher value from producer to consumer. You’re in for a treat with this podcast, listen here.

Lamar Steiger was actually introduced to me this year by a friend of Prime Future. I’m thankful for every Prime Future reader and the conversations you’ve sparked around the future of animal protein & how we make it happen.

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Technology only has a fighting chance in agriculture when it definitively improves producer outcomes🤑 and/or consumer outcomes😃. Tech for the sake of tech is a road to nowhere.

Moreover, I get reeally skeptical when seemingly overnight cult-like obsessions form, as has happened in the second half of 2021 in the tech world with DAOs.

Unpopular opinion: DAOs are just blockchains all dressed up & looking for something to do on a Friday night.

What’s a DAO? Decentralized Autonomous Organizations. (Oh that wasn’t self-explanatory? Weird…)

Constitution DAO is probably the most public example, recently formed to purchase a copy of the US Constitution that was going up for auction. The group raised ~$40M which wasn’t quite enough to snag the prize, so the DAO was dissolved.

One definition of a DAO is, “a group organized around a mission that coordinates through a shared set of rules enforced on a blockchain.” Hmmm. Here’s another perspective:

“Formal definitions are…

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